Like your ‘typical’ suburban dweller, I have a Costco membership. Had it for years. I go there by default pretty much every other weekend. And I’ve read other posts about how amazing Costco is at wholesale, store design, branding, packaging, etc. But a recent trip to Sam’s Club has me second-guessing the unquestioned supremacy ofContinue reading “Costco’s days on top coming to an end?”
Category Archives: Uncategorized
Python: Value of Learning Something New
I am learning SQL & Python to transition from marketing to business intelligence. Learning coding languages expands my skills, changes my perspective, and increases earning potential. Utilizing Codecademy’s BI Data Analyst path and free Python resources for affordability.
How to tell if sales & marketing are aligned in your company
Sales enablement and RevOps are hot topics in marketing/sales circles and it makes sense to check the pulse of your company’s ability to align the two around a common goal. So, how can you tell if your Sales & Marketing are aligned? Ask each team one question: “What is a qualified lead?” Pose this questionContinue reading “How to tell if sales & marketing are aligned in your company”
Proof in the Power of Video
Here’s a prime example of why making self-generated video part of your 2023 Marketing Plan is so important. Here’s the post results of a recent video I posted on LinkedIn, compared to a generic post created by our Marketing Team for all LOs/employees to use: Video Post Results: Generic Post Results: The video post gotContinue reading “Proof in the Power of Video”
Video: Just Do It!
Marketing Plan Step #1 Create your Unique Selling Proposition
What’s a ‘Unique Selling Proposition,’ you ask? It’s the answer to this question from a potential customer: “Why the hell should I do business with you?” Watch this quick video to come up with a good answer.
Top 5 powerful tips to improve your social content
Looking for ways to improve your content? Here’s 5 tips to help you create powerful content.
Embrace Video!
If you’re a loan officer looking to extend your personal brand, it’s time to embrace video!
Use a Ring Kit to improve your videos
Invest in a simple Ring Light Kit, like this one on Amazon, to give your selfie videos a more polished and professional look! We’ll talk about upgrading the audio quality with a microphone in the next video.
There’s no reason your app can’t change my life
When your app makes my life better, it makes it ridiculously easy for me to give you more money.
McGregorWorks 